Gauntlet Gallery — Complete Mr Brainwash Print Index
Life Is Beautiful (Sculpture) (Red)
Summary
Life Is Beautiful (Sculpture) (Red), 2015, is a three-dimensional object rather than a print: a cast-resin sculpture measuring 5.5 x 8.75 x 0.5 inches in an edition of 200, thermal-coated in the classic Mr. Brainwash palette. Each is signed, numbered and dated by the artist, rendering his signature slogan as a physical piece.
Why It Matters
'Life Is Beautiful' is arguably Mr. Brainwash's most recognisable phrase, and translating it into a durable cast-resin sculpture gives collectors a rare three-dimensional expression of the motto. As a shelf-scale object rather than a wall print, it offers a different collecting proposition within his catalogue.
Collector Perspective
Being a sculpture, this is displayed and conserved differently from prints, no framing required, but surface finish and the thermal coating should be inspected. The Red designation identifies a specific colourway within the release. Edition of 200, signed, numbered and dated; a compact, accessible collectible carrying his flagship slogan.
Historical Context
The 'Life Is Beautiful' slogan has anchored Mr. Brainwash's exhibitions and public identity since his 2008 debut show of the same name. Casting it as a sculpture in 2015 extended the phrase into object form, reinforcing its status as the artist's central optimistic statement.
FAQ
Is this a print or a sculpture?
It is a cast-resin sculpture, thermal-coated in Mr. Brainwash's classic colours, not a print.
What does 'Red' indicate?
It identifies a specific colourway within the release.
How is it authenticated?
Each sculpture is signed, numbered and dated by the artist, in an edition of 200.
About the Artist
Mr. Brainwash is the pseudonym of Thierry Guetta, a French-born, Los Angeles-based street artist who rose to prominence through Banksy's 2010 documentary Exit Through the Gift Shop. Originally a videographer who filmed street artists including Shepard Fairey and Banksy, Guetta reinvented himself as an artist, staging his ambitious 2008 debut show "Life Is Beautiful" in Los Angeles. His work draws heavily on pop-art appropriation, remixing icons such as Warhol, Einstein, Charlie Chaplin, and spray-paint splatters. He has produced album art and large-scale exhibitions across the U.S. and Europe.
Collecting Mr Brainwash at Gauntlet Gallery
What Mr. Brainwash prints should I buy first?
Start with hand-finished screenprints and stencil works from his named exhibitions, where each impression is signed, numbered, and often uniquely embellished with spray-paint or stamps. Smaller editions and show-related pieces from "Life Is Beautiful" and later gallery runs are the most recognizable entry points. At Gauntlet Gallery we prioritize pieces with clean condition and complete signing.
How is authenticity documented?
Gauntlet Gallery sells Mr. Brainwash works with documented studio provenance and the artist's own signature, numbering, and thumbprint or stamp where present. We photograph the exact piece you receive, including signature and edition details, so what you verify is what ships.
What drives value?
Value is driven by edition size, whether the piece is hand-embellished versus a flat print, subject popularity, condition, and provenance tied to a documented exhibition. Signed, low-numbered, and uniquely finished impressions command the strongest premiums.