Gauntlet Gallery — Complete Mr Brainwash Print Index
Brooklyn Is Beautiful (First Edition)
Summary
Brooklyn Is Beautiful (First Edition, 2025) is a screenprint on paper measuring 22 x 30 inches, issued in an edition of 75, signed and numbered by the artist. As a first-edition release, it establishes the base run for what may become a multi-variant image in Mr Brainwash's catalogue.
Why It Matters
Place-name works tie into Mr Brainwash's city-love tradition and appeal to collectors with a Brooklyn or New York connection. The edition of 75 is a mid-tier run — collectible without being rarefied — and the 'First Edition' designation flags it as the primary release rather than a later reissue or variation.
Collector Perspective
The signed-and-numbered format lets collectors verify their impression's position within the 75. First editions are often preferred over subsequent variations for their primacy. Note the 22 x 30 vertical-to-horizontal sheet; confirm the number and signature are present and consistent with the certificate.
Historical Context
Mr Brainwash's celebratory 'is beautiful' city works echo his broader message-driven street practice, where uplifting slogans meet pop imagery. Dated 2025, Brooklyn Is Beautiful sits within his continuing output of location-anchored editions.
FAQ
What does 'First Edition' signify?
It marks this as the initial, primary release of the image rather than a later reissue or color variation.
How is the print authenticated?
It is signed and numbered by the artist within the edition of 75.
What are the dimensions?
22 x 30 inches (55.9 x 76.2 cm), on paper.
How large is the edition?
The edition is 75 impressions.
About the Artist
Mr. Brainwash is the pseudonym of Thierry Guetta, a French-born, Los Angeles-based street artist who rose to prominence through Banksy's 2010 documentary Exit Through the Gift Shop. Originally a videographer who filmed street artists including Shepard Fairey and Banksy, Guetta reinvented himself as an artist, staging his ambitious 2008 debut show "Life Is Beautiful" in Los Angeles. His work draws heavily on pop-art appropriation, remixing icons such as Warhol, Einstein, Charlie Chaplin, and spray-paint splatters. He has produced album art and large-scale exhibitions across the U.S. and Europe.
Collecting Mr Brainwash at Gauntlet Gallery
What Mr. Brainwash prints should I buy first?
Start with hand-finished screenprints and stencil works from his named exhibitions, where each impression is signed, numbered, and often uniquely embellished with spray-paint or stamps. Smaller editions and show-related pieces from "Life Is Beautiful" and later gallery runs are the most recognizable entry points. At Gauntlet Gallery we prioritize pieces with clean condition and complete signing.
How is authenticity documented?
Gauntlet Gallery sells Mr. Brainwash works with documented studio provenance and the artist's own signature, numbering, and thumbprint or stamp where present. We photograph the exact piece you receive, including signature and edition details, so what you verify is what ships.
What drives value?
Value is driven by edition size, whether the piece is hand-embellished versus a flat print, subject popularity, condition, and provenance tied to a documented exhibition. Signed, low-numbered, and uniquely finished impressions command the strongest premiums.