Gauntlet Gallery — Complete Mr Brainwash Print Index
Broadway
Summary
Broadway is a 2014 first-edition screen print at 29 by 39 inches, created as the first and only exclusive gallery print Mr. Brainwash made for a Chelsea show opening. Described as unavailable anywhere else, its New York subject was chosen specifically to suit the exhibition's location.
Why It Matters
As a one-off gallery-exclusive tied to a specific Chelsea exhibition, Broadway carries a distinct provenance most MBW editions lack. Its status as the sole print of its kind made for that show, paired with the fitting New York theme, gives it a documented, place-specific origin story.
Collector Perspective
The exclusive, show-specific release makes provenance central to this piece. Collectors should confirm the connection to the Chelsea show opening as described, verify the 29 x 39-inch format and first-edition status. Because it was not distributed broadly, documentation of its exhibition origin adds meaningful context.
Historical Context
Chelsea has long been a hub of the New York gallery world, and Mr. Brainwash's show there occasioned this exclusive print. The Broadway subject deliberately matched the New York setting, tying the image to the city that hosted its debut.
FAQ
What made Broadway exclusive?
It was described as the first and only exclusive gallery print made specifically for a Chelsea show opening, unavailable elsewhere.
Why the New York subject?
The image was chosen to suit the exhibition's New York location.
What are the dimensions?
Broadway measures 29 by 39 inches.
Is this a first edition?
Yes, this is the 2014 first-edition gallery-exclusive print.
About the Artist
Mr. Brainwash is the pseudonym of Thierry Guetta, a French-born, Los Angeles-based street artist who rose to prominence through Banksy's 2010 documentary Exit Through the Gift Shop. Originally a videographer who filmed street artists including Shepard Fairey and Banksy, Guetta reinvented himself as an artist, staging his ambitious 2008 debut show "Life Is Beautiful" in Los Angeles. His work draws heavily on pop-art appropriation, remixing icons such as Warhol, Einstein, Charlie Chaplin, and spray-paint splatters. He has produced album art and large-scale exhibitions across the U.S. and Europe.
Collecting Mr Brainwash at Gauntlet Gallery
What Mr. Brainwash prints should I buy first?
Start with hand-finished screenprints and stencil works from his named exhibitions, where each impression is signed, numbered, and often uniquely embellished with spray-paint or stamps. Smaller editions and show-related pieces from "Life Is Beautiful" and later gallery runs are the most recognizable entry points. At Gauntlet Gallery we prioritize pieces with clean condition and complete signing.
How is authenticity documented?
Gauntlet Gallery sells Mr. Brainwash works with documented studio provenance and the artist's own signature, numbering, and thumbprint or stamp where present. We photograph the exact piece you receive, including signature and edition details, so what you verify is what ships.
What drives value?
Value is driven by edition size, whether the piece is hand-embellished versus a flat print, subject popularity, condition, and provenance tied to a documented exhibition. Signed, low-numbered, and uniquely finished impressions command the strongest premiums.